Deltic reports strong trading performance over Christmas period

8th January 2018 – The Deltic Group, the UK’s largest operator of premium late-night bars and clubs, has reported that like for like sales grew 8.2% in the four weeks to December 31st 2017, continuing its track record of materially outperforming the market.

Strong trading over the Christmas period:

· Sales for the period up 8.2% on a like for like basis

· Pre-booked Christmas party bookings increased 20%

· Record New Year’s Eve with 76,500 admissions and total sales of £2.4m, up 2.6% on an already impressive performance last year

The period also saw:

· £200,000 invested in headline DJs across 37 venues for New Year’s Eve

· 10,000 bottles of Champagne and prosecco sold

· An impressive £36,500 raised for Deltic’s charity fund, The Echo Trust, in December

· Great results from the new social media investment. Achieving a reach of over 6 million and engagement of 2.2 million users

Peter Marks, Chief Executive of The Deltic Group said:

We’ve seen a strong trading period in December, with total sales up 8.2% on the previous year, and a record New Year’s Eve. This follows a fantastic student fresher’s season and Halloween. The strong performance was further aided by the refurbishment programme that continues to yield great results, and the focus on entertainment and premium service and products. It is anticipated that the first full refurbishment programme will be completed over the coming financial year.

“I believe that our recent performance reflects the Group’s quality brands, well invested estate, industry leading central sales and social media campaigns and dedication to customer service, in tune with the appetite amongst consumers for great nights out, particularly on special occasions.

-Ends-

Enquiries

Hudson Sandler

Nick Lyon, Lucy Wollam or Emily Jones at deltic@hudsonsandler.com or 020 7796 4133

Our brands include:

· Bar&Beyond

· ATIK

· PRYZM

· Fiction

· Cameo

· Kuda

· Vinyl

Notes to Editors

· Deltic Group is UK’s largest operator for late night bars and clubs with 57 clubs and bars throughout the UK, from Aberdeen to Plymouth

· Employs 3000 people

· The Group has a strategic focus on investing in its estate, people and entertainment to create great nights out for its customers

· The Group is dedicated to being a best in class responsible operator. In addition, it runs the “Echo Trust’’ charity fund, which regularly donates to children’s hospitals and schools in the local areas surrounding its venues

· The company was recognised by the industry when it won a hat-trick of awards at The Publican Awards 2016: Best Late Night Operator, Responsible Retailer of the Year and Best Pub Operations Team


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