The Deltic Group, the UK’s largest operator of premium late night bars and clubs, is taking part in a pilot project which ensures that artists receive their fair share of royalties for the music they create.
Led by music industry licensing bodies PPL and PRS for Music, the pilot has been designed to evaluate the use of Music Recognition Technology (MRT) in identifying music publicly performed by DJs in clubs, bars, pubs and hotels licensed by PPL and PRS. It is hoped that the pilot will result in the accurate identification of music performance information, which when collected from a wide variety of licensed premises can be incorporated into a ‘best practice’ policy for distributing royalties to PPL and PRS members.
Six of Deltic’s venues – PRYZM Watford and PRYZM Leeds, Institute in Aberdeen, Stevenage’s Bar&Beyond, Stoke on Trent’s Fiction and Exeter’s Unit 1 – will be fitted with a small, discreet MRT device in the DJ booth. The device will monitor the music that is played and send the data to a secure database to be matched, analysed and reported back to PPL and PRS for Music.
The pilot, which started in late 2016 in London nightclubs Ministry of Sound and Fabric, has been rolled out in venues across the UK and will run throughout 2017 with potential to be extended further.
Peter Marks, Chief Executive at The Deltic Group, said: “Music is the very heartbeat of our business and it’s in our interest to see that talented artists are rewarded for their creations. With online streaming and other digital technology, it’s increasingly difficult for songwriters and musicians to make a living from their creations, so anything we can do to help and attract and support the latest local talent has to be a good thing.”
Karen Buse, Executive Director, Membership and International, PRS for Music, said: “We are delighted to have the support of Deltic, which is such an influential player in the hospitality business. We look forward to working with the clubs to gain insight into how technology could help ensure the right people are paid for the music that keeps clubbers coming in.”